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(Report) Social Media Crises On Rise: Be Prepared by Climbing the Social...
What’s a crises? We did analysis on the list of social media crises aka “punkings” to find out what went wrong, why, and what should have been done. First, a workable definition on Social Media Crises...
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Buyers Guide: A Strategy for Managing Social Media Proliferation (Altimeter...
Get account control now –or risk a career of continual social media sanitation. To match the growing consumer adoption of social media, many companies have launched social media efforts with little...
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Enterprise Social Networking: Focus on Relationships (Altimeter Report)
Altimeter’s latest report now on Enterprise (inside of companies) social networking is now out from Charlene Li, author of Groundswell, Open Leadership and my business partner. She conducted thorough...
View ArticleUpcoming Altimeter Research Report: Integration of Paid, Owned, and Earned
By Altimeter’s Rebecca Lieb, Industry Analyst and Jeremiah Owyang, Industry Analyst. If consumers don’t differentiate between “Paid, Owned, and Earned” so why are marketers segmented by different...
View ArticleRecording: Three Disruptive Business Research Themes
Advance your career and learn about the three Disruptive Business Themes companies cannot ignore. Working among our team of analysts and researchers, Altimeter’s Research group has found three common...
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Altimeter Report: Paid + Owned + Earned = Converged Media
To join in an active discussion and presentation, co-author Rebecca Lieb and myself will be hosting a webinar convering the findings from the research, please register for the webinar on Converged...
View ArticleRisk Management: Guarding the Gates (Altimeter Report)
Interestingly, I’ve been meeting more compliance, legal, and governance professionals in meetings involved in brand side discussions around social business strategies. To understand the needs of this...
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Report: Corporations must join the Collaborative Economy (Slides, Video)
Right now, customers are sharing media and ideas on social technologies, in the near future, they’ll use similar technologies to share products and services, which will cause a ripple of impacts far...
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Report: Sharing is the New Buying, Winning in the Collaborative Economy
Slideshare: Embed or Download this ReportThe Collaborative Economy Movement Changes Business This report offers critical insight for big brands who are grappling with the emergence of the...
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Infographics: Growth of Sharing in the Collaborative Economy
Participation in the Collaborative Economy has grown by 25 percent in the past year alone. That’s one of the key findings we shared in The New Rules of the Collaborative Economy, a Vision Critical...
View ArticleStudy: The Secret to Sustainable Remote Work Can Be Found in a Connected Culture
One Liner: As a research analyst, I partnered with RingCentral to survey 4,000 remote workers on their mood, social interactions, wellbeing, productivity and more. How Are You Holding Up? That’s...
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